Following the hugely successful Meerkat campaign by VCCP, we worked with experiential agency Itch to design a new festival. Alexander Orlov was gracious enough to invite users of Compare the Market to a party held in his honour at his house. We based the festival design on Osterly House in West London with areas styled after the ad campaign, such as ‘The Queezy Mongoose’ and ‘Goulash-to-go’.
